Toyota Gazoo Racing to become title sponsor of Haas
4th December 2025Haas has confirmed that Toyota Gazoo Racing will be the title sponsor of the team ahead of the 2026 Formula 1 season.
Feature image credit: Haas F1 Team
On Thursday, Haas confirmed they will become known as TGR Haas F1 Team from next year, after the Japanese brand assumed title partnership rights with the American team.
In turn this will now replace the team’s current title sponsor, Moneygram, next season.
It follows on from the brand’s return to F1 since 2009, when Toyota entered a technical partnership with the team, through Toyota’s research and development division: Toyota Gazoo Racing.
In the announcement, Haas F1 Team Principal, Ayao Komatsu said:
“It’s naturally a privilege to deepen our relationship with TGR through this new title partnership agreement.
“Our working relationship to-date has been everything we hoped it would be. It’s been evidenced through our successful TPC running this season but there’s been so much more going on behind the scenes too – including the development and installation of the simulator at our Banbury facility for 2026.
“The cultivation of personnel, all working collaboratively between Haas F1 Team and TGR, has benefited us greatly and that’s something that will only increase as our partnership matures. We’re excited to further grow with the likes of our driver program too, and it’s been encouraging to see the depth of talent TGR is backing in that process.”
One key element of Toyota’s arrival was the first of Haas’ Testing of Previous Car programmes, which was launched this year. This will be further known as the ‘TGR Haas Driver Development Program’ in 2026.
Across 14 days, this year’s TPC utilised the Haas VF-23 on circuits like Silverstone, Paul Ricard, Fuji Speedway, Imola and Mugello. It has allowed Japanese racers Ryo Hirakawa, Ritomo Miyata, Sho Tsuboi and Kamui Kobayashi to have outings through their associations.
“Throughout our challenges in the 2025 season, I witnessed young TGR drivers and engineers begin to believe in their own potential and set their sights on even greater dreams,” commented Akio Toyoda, Chairman of Toyota Motor Corporation.
“Seeing this transformation moved me deeply. And today, I can say this with confidence, Toyota has finally begun to move – really move. I would like to express my sincere gratitude to Gene Haas and Ayao Komatsu for standing alongside our young members, believing in their potential, and facing the future with the same passion and perspective.
“By taking our partnership with Haas another step forward next year, TGR’s ‘People, Product, Pipeline’ mantra – will accelerate in a way we have never seen before. The time has come for the next generation to take their first steps toward the world stage. Together with Gene Haas, Ayao, and everyone at TGR Haas F1 Team, we will build both a culture and a team for the future. Toyota is now truly on the move.”
The team has also confirmed in the announcement, that they will unveil their VF-26 ahead of the upcoming season on January 23, 2026, before heading to Barcelona for the private official F1 test – ahead of the Bahrain pre-season test.
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Hi, I’m Kamron. I created ApexMotorsports.co.uk in the dying embers of the 2021 Formula 1 world championship. It allowed me freedom to write whatever I wanted to write about which was all things motorsports, my passion.
I have put a lot of effort in over the years to keep this website in its best shape and I’ve loved seeing the brand grow consistently, month-on-month, year-on-year. My ambition is to keep watching this brand grow into a primary outlet of news for all things motorsports whilst fueling my desire to pursue a career in sports journalism, specialising in motorsports.
Kamron Kent
Hi, I'm Kamron. I created ApexMotorsports.co.uk in the dying embers of the 2021 Formula 1 world championship. It allowed me freedom to write whatever I wanted to write about which was all things motorsports, my passion. I have put a lot of effort in over the years to keep this website in its best shape and I've loved seeing the brand grow consistently, month-on-month, year-on-year. My ambition is to keep watching this brand grow into a primary outlet of news for all things motorsports whilst fueling my desire to pursue a career in sports journalism, specialising in motorsports.
